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Wednesday, March 12, 2008

Internet Marketing - Choosing the Right Domain Name

There is no doubt that you are already a lot aware of the workings of internet marketing especially that a lot of people see it as an ultimate business that really produces much money. Many individuals have attested that it is where they got themselves filthy rich. The internet marketing these days cater to an innumerable variety of niches. Once there is a need to look up on a certain topic, there is no great problem because there is the internet and information is readily made to be available. However, the same is true that going about internet marketing is not as easy as 1, 2, and 3. There are still several considerations to take into account. You would need a web host, decide on a specific niche, and a lot others. More so, you also got to choose the right domain name!

What is the importance of choosing the right domain name?

The domain name is basically the one which would grant your products or services put up for internet marketing the specific identity. Without the domain name, your services and goods are like an unbaptized child. Your website would surely become unrecognized too. If you fail to make use of the right and catchy domain name, you would be left losing at least thousands of dollars instead of gaining them as part of the profit.

How could the right domain name be selected?

The domain name must have something to do with the products or the services that are offered in your internet marketing endeavor. What do you specialize on? If your products are kiddy stuffs then create a domain name that would already market them. The website visitors are not at all good at memorizing the domain names so if your domain name is very lengthy, then they would rather look for some other products. Also, they look up at the internet to find solution to their needs and not to play puzzles with crazy domain names.

The domain name is the one which actually completes and accentuates the website packaging. The right domain names help the website visitors remember them easily and as a result, you would gain more traffic. But then it is only natural if you experience trouble in choosing the right domain name as this endeavor is truly quite crucial to handle. To help you out, here are some helpful tips that you may take.

Be concise and brief with the domain name of your choice. The shorter the domain name is, the easier and better chances it has of being remembered by the website visitors.

Optimize the domain name. Search engines crawl the related and matched keywords. Therefore, your domain name must be keyword enriched and hence be able to gain higher traffic.

Relate the domain name with your goods or services. The domain name itself must already bear the identity of what you have to offer to the customers. It is no time for guessing and therefore you must go direct to the point.

Identify the purpose of your domain name. What are you really geared at? This is what you actually need to extend to your potential customers.

Put the ".com" at the end of your domain name. It would identify the traffic that you are going to get.

Choosing the right domain name may be taxing on your part but you need to understand that it is a business driven point. If you know your target well, you would be able to convince them easily that what you have could help them solve their problems and provide answers to their needs. Many of today's online shoppers want to have an easy access to everything that they need and they believe that it is the intention too of the so called internet marketing.

When choosing the right domain name, bear in mind the pointers stated above. Boost your business and help yourself gain profit. Employ the right and helpful advertising schemes so that you could better power up your domain name. Make sure that your domain name is that which would interest your clients. Have it brief, simple, catchy, easy, and worth remembering. Amplify the traffic in your website by employing the right domain name!

For more information on internet marketing, please visit:
http://thebiginternetmarketinggame.com/go.html
http://thebiginternetmarketinggame.com
http://www.drnathaliefiset.com

Article Source: http://EzineArticles.com/?expert=Nathalie_Fiset

Internet Marketing - Keywords

In order to find customers you need to know what they are looking for and keywords is where you start. There are a lot of different methods on looking for keywords but the fundamental theory is the same no matter what method you are thing of using.

If you've ever searched for something on the Internet, you've entered a few "keywords" into the search field. If you're searching for a company that cleans gutters in the winter, for example, you might search "house cleaner for doors." When you search, a whole list of house door "cleaners" will show up.

You need to build a list of keywords that pertain to your Internet marketing business. Keywords are a crucial part of your internet marketing plan. If you can anticipate the kind of things your customers might be searching for, you can reel them in with little to no effort.

There's really no science to selecting keywords. It's a creative process. And it can be fun. You will need to brainstorm for a bit. You'll need to be creative. And you'll need to think like a customer. Keywords are not just a single word they can be phrases as well. Keep that in mind when you start your search.

The first step to launching your online marketing campaign is selecting a list of the best keywords. Keywords will have one or two effects they will either bring you lots of traffic or very little traffic.

Getting lots of traffic does not guarantee anyone will buy, all keywords will do is fish for the right traffic, the traffic that you want to go to your opportunity or site. Some words will get you smaller traffic but the right traffic that you want.

Keywords are important to your overall marketing, since you will be using it in you ad copy, landing pages, emails and any other vehicle you choose in your internet marketing strategy.

Let's say that you are looking for traffic to a dating service. You would start with dating, now you have to be more specific in order to attract the right kind of traffic. Again that is determined by the product or service you are selling. If everything is design around the keyword "dating" then you will get thousands if not millions of hits and traffic for dating services, books, how to, what if... and the list will go on and on. You will have to be more specific in all marketing as well the use of your keywords. In this example if it is a dating service, then you want to use the keywords "dating services", not if you are a matchmaker, you may want to use the keywords "matchmaker dating service" which of course is more specific. Now you have seen online many different services such as Christian, black singles, millionaire dating services.

If you select keywords that send thousands of random people to your web site, you waste time and money. Instead use keywords that match the needs of your ideal client or customer, in this way you increase the probability of getting the right traffic for you.

There are several tools available such as Wordtracker, Overture, and software products that can help you find the right words that fit you internet marketing keyword strategy.

Ask your family and friends what kind of words they would use to describe your service or subject of your internet marketing web site. You can also use a thesaurus to come up with more keywords or phrases. This is one of the most important things that you should put a lot of attention on since you will be putting this into your copy and will be in the overall theme of your internet marketing strategy.

John Tebar CLC, Entrepreneur, Author for more information go to
http://thedigitalgoldmine.blogspot.com

Article Source: http://EzineArticles.com/?expert=John_Tebar

Making Money The Easy Way With Affiliate Internet Marketing

The Fastest Way to Making Internet Riches

I know you are going to learn a lot of valuable information so I have tailored this in a way that is simple, easy to follow - and best of all gives you confidence quickly that YOU can make money the cheap way.

One of the first things you want to do as an Internet Marketer is break even as regards your expenditure in learning, buying tools and getting traffic (list building).

Don't be fooled, making very big money has an associate cost - that's why I'm going to teach you systematically how to get from broke to rich in an organized way.

Step One - Rationalize

Review each of your Internet Marketing out goings, ensuring each is absolutely necessary. If its not - '86' it. Also stop buying up everything in sight if it's not directly helping you. Buying indiscriminately can in fact distract you from progressing forward. You are distracted with the new book, gadget, and money making schemes as well as getting bombed by a new list with even more ideas, offers, etc.

You will have a few tools that are necessary, required to make money and build a list (PPC ads, Auto-responder, etc) so look at what this is costing you on a monthly basis.

Review these 'necessary' costs further and see if you can save even more. For example can you buy your own auto-responder software that will pay for itself after 6 months? Can you use only free traffic sources initially until you have honed your advertising skills - getting fantastic conversion rates? Etc.

Step Two - Get Focused.

Stop leaping from one thing to the next best thing since sliced bread. Look marketers are very good at persuasion but your immediate choice is be a consumer or be a seller. For now simplify you approach to be focused on one project that will make you money and let nothing distract you. You must be disciplined in order to focus but, this is a critical step.

Frankly online-marketing is a huge field. There are many hundreds of individual things you need to learn and most you need to master - so do that process with as little cost as required.

If you are working on your own project, website, product or whatever it is - drop it right now and park it until you get the basics right. The foundation, or in this case your understanding of each Internet Marketing component needs to be solid before you build on it.

Building you own web site and product right off the bat might be rather expensive and can confuse an already difficult process, so I would suggest you look for a fantastic affiliate program.

You see, both affiliate marketing and building your own business have one KEY element in common: TRAFFIC. As you may know traffic is the life blood of any business. He, who controls the traffic, controls the money. This is the single best way to make money and will provide you the best understanding of how to build a successful online business. The difference is with affiliate marketing is that you already have a good product, site, sales page and effective promotion material in order to succeed. If you can not succeed as an affiliate marketer you will not as a web site owner. No question.

Once you learn the fundamentals of what attracts traffic and converts them into buyers, you will understand how to build your own, successful, online business.

What is a good example to understand what I am trying to teach you? Wanting to start your own business without really understanding what you are doing is similar to wanting to drive a car without first understanding the road rules that apply. It is dangerous and very costly! Learn the road rules first then you can start your driving lessons. The difference being that affiliate marketing will still make you tons of money.

What if you wanted to launch a successful off line business, what is the best thing to do when you do not know the first thing about it? How about joining a successful business in the same niche and understanding what works and what does not. How do they engage their customers, advertise, staff their business, invoice, receipt inward goods, etc. Once you fully understand the processes and procedures in running a successful one, comprehend what makes other fail so miserably.

Do you now understand why affiliate marketing is a better way to learn internet marketing? Because you are taking almost no risk at all, learning everything you need to know and are still making money. The better you get the more money you make. Then you will be ready for your own online business.

There is just so much to understand in internet marketing but understanding its core principles are fully represented in the affiliate marketing field.

Step Three - Plan to Break Even.

Now belonging to several affiliate programs you might think will make you more money - right? IF you knew how to affiliate market properly - yes that would be true. But at this stage you do not, so find ONE very good affiliate program with a good product, good tracking system and good financial returns to you.

Good affiliate programs are easy to find and will help you master the key components of on-line marketing without the huge cost. Let's be honest I'm sure you'd rather make mistakes with someone else's product than your own - right?

Once you have found a great affiliate program, work out how many sales it would take for you to break even against your monthly expenditure. Affiliate programs with monthly reoccurring charges, such as membership sites, are good since they will return the same amount to you each month - without having to make any more sales.

Multi tier affiliate programs with monthly reoccurring charges are even better. This would mean anyone you had signed up for the program that goes out and signs up others into the program, will provide you with even more money. Let me explain a little further.

Say a program is $50.00 a month to join and pays you as an affiliate 50% on each sale. So say you sign up four people and therefore provides you $100.00 per month reoccurring (4 times $25.00 = $100.00 to you each month). Now say one of the four people you signed up goes and signs up another four people and you get paid a second tier rate of say 10% ($5.00) for each of your sign up's recruits. That's another $20.00 per month ($50.00 @ 10% = $5.00 X 4 = $20.00) for you doing nothing at all - right?

OK - peanuts I hear you say. Now say you signed up 100 people in the first place and encouraged them to sign others using the same methods you had learned. Now being the clever person you are, your training teaches 20 of those recruits to sign up an average of 10 people each. NOW let us do the numbers.

You made ($50.00 @ 50% X 100 sign ups =) $2,500 per month directly from your own efforts but;

That little extra encouragement to you affiliates also netted you...

20 second tier affiliates X 10 sign ups each = 200 sign ups. 200 X $5.00 = $1,000.00

Your grand total $3,500.00 per month -reoccurring.... From one program!

IMPORTANT

Your first and foremost objective here is to simply break even - not to make millions, else you certainly will become discouraged.

Start simple and work your way from there. Make a reasonable target initially of say 5 people. Work your way from there until you reach the break even point. I promise in doing so you will have a great sense of fulfillment.

Remember to focus on one project until you completely comprehend the key marketing elements. Then expand on that. Get a better conversion rate by honing your sales pitch, ad placements, etc.

Do not let anything else distract you from this one goal until you have fully mastered it and you will make money - lots of it. Only then should you join another program, test out the same strategies until you have it singing - making you even more money. But make sure you have wrung as much as you can out of each program by testing your actual conversions verses your referrals. Perhaps it is the sales letter of the product you are promoting that is faulty and not you.

Trust me when I say FOCUS on ONE thing. Clarity around what works and what does not will blind you like lightning on a pitch black night.

What I am teaching you here is without doubt the quickest way to learn Internet Marketing on the cheap. The alternative is to spend big money making costly mistakes and ending up with nothing.

Test Your Knowledge




What is the easiest and cheapest way to learn internet marketing?


Join as many programs as possible


Buy as many products as possible


Join one good affiliate program


Build an empire of websites.




What makes a great affiliate program?


One that has a tier structure


One that has a good product and sales material


One that has monthly reoccurring payments


One that has a good rate of return


All of the above




Focusing on one thing at a time will teach me:


Patience with my sub-affiliate


Mastery of each key element within Internet Marketing


How to be focused and not procrastinate


How to be an Internet Millionaire


How to get prospects quickly.
So where do I find a great affiliate program that I can be confident about promoting, that also meets the full criteria mentioned here?

I have provided you with a personal invitation below that not only meets all the above criteria of monthly reoccurring, two tier payments but also is a great product that will convert your referrals like magic...

Oh - by the way did I mention you can also get access to tons of great affiliate and other marketing resources absolutely free?

Join our affiliate program and get FREE access to our membership.

Go to the sales page at https://www.marketingwahoo.com

Complete the Sign-up form and get FREE membership access by selecting the "Testers Package", just so you know what you are giving your prospects. You can then join our affiliate program from there, being fully confident of what you are promoting to your prospects.

Shhhh! Don't let anyone know that the free account is the complete membership package - FREE for life, they will all want in... This offer is only good for the first couple of hundred people so HURRY.

I promise - you'll love it.

Test Your Knowledge Answers: 3, 5 and 2.

Regards.

Doug Turner http://www.marketingwahoo.com

Article Source: http://EzineArticles.com/?expert=Doug_Turner